Using his unique perspectives on both business-to-business buying and selling, Marty will share insights he’s developed on effective commercial strategy and execution. His desire for the February PDM is to have an engaging and guided discussion with us. Based on the interest of the audience, Marty will be prepared to discuss several topics, including:

✓ Effective commercial leadership
✓ Developing commercial confidence
✓ Deal framing from both buyer and seller perspective
✓ Recognizing counterparty value
✓ Developing trust and influence

Even if the role of the participants is not directly in sales or procurement, the knowledge and skills Marty plans to discuss will be helpful for many other internal and external business interactions.

Keynote Speaker Bio:

A Georgia native, Marty earned a Bachelor of Civil Engineering from Georgia Tech in 1985. He spent 37 years at ExxonMobil, starting in engineering and supply chain before moving into commercial roles. Marty held positions from chemical sales to procurement leadership, working with global counterparties across industries.

He played a key role in developing business strategies, commercial processes, and change management projects. In his final years, Marty served as Senior Principal of Commercial Strategy, advising senior executives on procurement strategy, delivering relevant training, and supporting major deals as an internal consultant.